BTON and InfoReach Bring Decision Intelligence to Institutional Trading Workflow

CHICAGO – July 30, 2026 – As more institutional trading firms look to embed AI directly into execution workflow, BTON, the independent Decision Intelligence platform for institutional trading, today announced a strategic integration with InfoReach that brings real-time broker recommendation capabilities directly into the InfoReach Trading Management System (TMS).

The integration enables institutional trading firms to access BTON’s explainable, data-driven broker recommendations seamlessly within their existing order workflow, providing real-time decision support without changing existing infrastructure or trading processes.

The integration reflects growing interest in applying recommendation system technology to institutional trading, using historical execution outcomes to help inform future broker selection decisions.

For many years, Transaction Cost Analysis (TCA) has helped firms understand how well orders were executed after the event. Increasingly, those same execution outcomes are being used to train machine learning models that can help traders make better broker selection decisions before an order reaches the market. The result is a natural evolution from post-trade measurement towards real-time decision support, delivered directly where trading decisions are made.

Dan Shepherd, Chief Executive Officer of BTON, said:

“Artificial Intelligence is already transforming many industries through recommendation systems that learn from historical outcomes. Institutional trading presents a remarkably similar opportunity.

Rather than simply analyzing execution quality after a trade has completed, firms are increasingly looking to use that knowledge to improve the next trading decision. We believe the next competitive advantage may come not from executing orders faster, but from making better decisions before execution begins.
We’re delighted to partner with InfoReach to bring Decision Intelligence that allows firms to benefit from explainable, AI-driven recommendations without changing the systems they already rely upon.”

The integration has been designed to be workflow-neutral and infrastructure-light, requiring minimal operational change for existing InfoReach users. BTON operates as an independent intelligence layer across existing OMS, EMS, broker and TCA environments, allowing firms to enhance execution decisions without disrupting established trading processes.

Allen Zaydlin, Chief Executive Officer of InfoReach, said:

“One of the strengths of the InfoReach platform is its ability to integrate seamlessly with leading execution technology providers. By adding BTON to our ecosystem of AlgoWheel providers, we continue to expand the choices available to our clients, allowing them to incorporate innovative AI-driven execution intelligence while continuing to work within the familiar InfoReach trading environment.”

Recommendation systems have transformed industries including retail, online media and internet search by learning from historical outcomes to improve future recommendations. Institutional trading is now beginning to adopt similar principles, combining historical execution data, explainable machine learning and real-time analytics to help traders make more informed, consistent and auditable execution decisions.

As electronic trading infrastructure has matured, firms are increasingly looking beyond adding new analytics tools towards embedding intelligence directly into existing workflows. The result is a more integrated approach, where AI can support traders at the point decisions are made rather than simply analyzing performance after execution.

About BTON

BTON is the independent Decision Intelligence platform for institutional trading. Using explainable machine learning and millions of historical execution outcomes, BTON recommends the broker most likely to achieve the best execution result for each order in real time. Embedded directly into existing OMS and EMS platforms, BTON transforms post-trade execution data into pre-trade decision support, helping firms improve execution quality, strengthen best execution governance and deliver better investment outcomes.

About InfoReach

InfoReach is an independent provider of multi-asset broker-neutral software solutions for electronic trading, including OMS and EMS platforms for global equities, futures, options, forex, and fixed income. The InfoReach team delivers high-performance technology with high-touch support. The buy-side and sell-side client systems are tailored to accommodate current and future needs. They are configurable to deliver unique adaptations without adding development time and costs.

Our signature is functional depth, flexibility and enterprise-strength performance, with intelligent adaptability for future needs. All made possible by a meticulously-crafted architecture that was built from the ground up to be scalable, multi-asset and fully customizable. It’s technology that’s engineered to grow with you, without compromises.

For more than 20 years, InfoReach has helped clients to improve their trade execution process and performance with efficient design and support of consolidated trading tools and global connectivity network.