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Who We Are
How We Started
Quick Facts
What Others Say
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Who We Are
InfoReach is an independent provider of multi- and cross-asset, broker-neutral solutions for electronic,
algorithmic and high-frequency trade analysis, management and execution of global equities, futures, options and forex.
We deliver high-performance technology with high-touch assistance and support.
Our signature is functional depth, flexibility and enterprise-strength performance, with intelligent adaptability for future needs.
All made possible by a meticulously-crafted architecture that was built from the ground up to be scalable, multi-asset and fully
customizable. It's technology that's engineered to grow with you, without compromises.
Our hallmark is accelerated time to market. While robust functionality is already built in, our technology is configurable to
deliver customer-unique adaptations without adding development time and costs. In fact, we lead the industry with an average deployment
time of 3 weeks.
In a word, efficiency is the driving core, devotion and promise of InfoReach.
For more than 15 years, InfoReach has helped clients improve their trade execution process and performance with efficient
design and support. We streamline their workflow and allow them to rapidly respond to market opportunities by consolidating all
the trading tools, global market connectivity and execution capabilities that they need in a single system.
And we back it with the unparalleled reliability and service that is synonymous with our name.
InfoReach serves institutions worldwide, large and small, buy-side and sell-side. Each client solution is tailored to accommodate
both their current and future needs. Because we know the day will come when they need more-and we'll have their silver bullet ready.
Founded in 1995, InfoReach is a privately-held company that has never had to seek financing. Yet we consistently have achieved
record revenue growth and net profits, year after year. Because our passion for efficiency also extends to our business and our people!
InfoReach is headquartered in Chicago, and employs more than 50 industry professionals in offices throughout the United States
and Europe. Our proactive staff has the training and market experience to provide clients with a consistently excellent level of service.
With an international reputation for honesty, integrity and commitment to customers, they're at the heart of how InfoReach solutions maximize
efficiency and profitability for our clients.
How We Started
In the early 1990s, good college friends Allen Zaydlin and Vitaly Shatsky were consultants commissioned to build an electronic
trading system for one of the world's largest investment banks. The software was based on a new protocol for messaging called
Financial Information Exchange (FIX). Now known as a FIX Engine, their solution allowed the bank to electronically exchange
financial information faster, at higher volumes, thus securing a tactical advantage in Straight-Through Processing (STP).
As FIX gained worldwide acceptance as a messaging standard, it ignited a global explosion in electronic trading. And it
compelled Allen and Vitaly to pursue what ultimately became an obsession: more efficient electronic trading.
Realizing that FIX could be the foundation for technology to monitor and control the entire trade process, the astute duo
founded InfoReach to develop end-to-end electronic trading solutions.
Layer by layer, Allen and Vitaly crafted a three-tier architecture that could support high-performance, multi-asset trading.
They engineered it to be configurable and scalable to ensure maximum efficiency under any circumstance. And in the long, painstaking
process, they each bestowed upon the other the honorary title of "Efficionado"-an aficionado of efficiency.
Their oft-neglected spouses were not amused.
With the foundation firmly in place, InfoReach assembled a top-tier group of developers to launch one of the world's first
multi-asset, broker-neutral trading platforms. Dubbed InfoReach Trade Management System (TMS), it combined order entry, rule-based
trading, order management and FIX connectivity in a single platform. And it was an immediate success with institutions who wanted a
trade-ready solution with a user-friendly interface.
The TMS cemented InfoReach's position as a leader in enterprise-strength trade solutions. So our decidedly democratic founders
Allen and Vitaly then set their sights on delivering technology that could help any firm compete in the markets-regardless of size or
IT infrastructure. The pursuit of efficiency continued!
The rest, as they say, is history. InfoReach added more staff and rolled out "all-in-one" solutions that provided small- to mid-sized
firms with all the trading tools and global market connectivity they needed-without the time and cost of building and maintaining
their own IT infrastructure. It was the silver bullet the industry needed, putting more efficient trade execution in reach of all.
Today, InfoReach offers a full suite of solutions for electronic, algorithmic and high-frequency trade analysis, management and
execution. They connect to more than 140 brokers, ECNs, MTFs, exchanges, ATSs, dark pools and other major sources of global liquidity
for equities, options, futures and forex. And they're backed by a legendary support staff that includes all but two of the original
development team.
Now together for more than 15 years, all the InfoReach team members have become certified "Efficionados." One might even say that
their obsession is contagious. It has spawned a new legion of followers-InfoReach clients who appreciate the full power of technology
that was built without compromise to optimize every aspect of trading.
And the quest continues. Click here to read the latest innovations from the "Master Efficionados" themselves.
Quick Facts
| Corporate name: | InfoReach, Inc. |
| Year founded: | 1995 |
| Ownership: | Privately held by founding partners |
| Headquarters: | Chicago, Illinois, USA |
| Sales offices: | Chicago, New York, Amsterdam |
| Staffing: | Industry-leading allocation of product and support engineers in total staffing |
| 60% product engineers |
| 20% support engineers |
| 5% quality assurance engineers |
| 8% sales |
| 4% administrative |
| Funding: | Never financed |
| Growth/revenues: | Revenue-backed organic growth; consecutive yearly profits since inception |
| Expense allocation: | InfoReach consistently boasts one of the industry’s highest allocations to R&D |
| 60% product research and development |
| 10% administrative |
| 10% product support |
| 15% marketing |
| 5% miscellaneous |
| Customers: | Buy- and sell-side institutions (hedge funds, brokerage firms, asset managers) as well as high-frequency traders and program trading groups |
| Geographic reach: | Global |
InfoReach Team
Peter Van Wely - The Stud / European Operations
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Vitaly Shatsky - Chief Technology Officer
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What Others Say About Us
InfoReach has the best visualization capabilities of any EMS we've seen. Their technology is able to take a multitude of highly technical quantitative data and present, in a very effective manner, items of particular interest that would otherwise take a long time to recognize from figures. |
| Many of the InfoReach development and technical staff have been with the company since inception. This provides terrific continuity with respect to performance efficiency as modifications and enhancements are not simply 'tagged' on to the existing hardware and software. |
| --Industry Analyst |
We trade large portfolios, so we need a system with which we can quickly summarize the status. A table with numbers does not help us grasp what is going on -- it has to be graphical. We were quite impressed with the reporting functionality that goes beyond two-dimensional tables. |
| Second, we needed to be able to plug in analytics that tell the algorithms how to execute. [InfoReach TMS] allows us to plug in our proprietary execution strategies - in fact we write our execution algorithms in statistical languages and it allows us to plug them into the system so that we can use the power of our models and the power of the execution network. |
| Finally, you not only need to be able to view your execution - you also need to control it, and the system allows us to drill down, find the branch of the portfolio we are interested in, and modify it. |
| --Van Buren Advisors |
We would like to let you know that while we do expect our vendors to perform, performance of InfoReach employees and as a company during Phase I integration and rollout was exemplary. Thank you and keep up the good work. |
| --Abel Noser |
I was very pleased with the success of [our most recent] release. I know at times I can be a "task master", but in the end, it really reflects on the quality product that InfoReach delivers. The fact that everything worked, that there were NO problems stood out in management's eyes. |
| This release was a real plus for InfoReach. I appreciated all the effort that John, Steve, Rich, Kristine and Andy did to ensure a pristine release. Keep up the good work! It's a pleasure to work with such conscientious people. |
| --UBS Asset Management |
The level of technical support provided by InfoReach in assisting the configuration and testing was outstanding and in sharp contrast to other experiences. |
| --Pershing, LLC |
We are very pleased to partner with InfoReach, whose diversified customer base supports our objective of reaching the largest community of buy-side and sell-side clients. |
| --CA Cheuvreux |
I wanted to take a minute to thank you and John for the help that you have provided as we prepare for the final testing to get International up and running for ESP Technologies LLC. |
| We have dealt with many others from various companies in this process but John's follow-through, timeliness and willingness to help are exemplary. We are very pleased with his product knowledge and the ability of your entire team to work on a project and complete it promptly. Thank you and keep up the good work. |
| --Electronic Specialists, LLC |
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